betway必威国际投球是一个潜在的具有挑战性的过程,如果你是相对的新秀,可以特别令人恐惧。当然,如果你想抓住投资者的注意,它也是完全必要的。

提高您机会的最佳方法之一确保资金is by setting out the culture of your organization as part of the pitch.

Sowhat is company culture什么是明确,简洁地表达自己的最佳方式,并迫使投资者,而不使您的意图过于透明?

快速介绍企业文化

贵公司的文化既是本组织的面向内心的方面,涵盖了员工每天运作的环境,以及对业务的外观展示品牌整体.

文化应包括业务所代表的价值观以及通过其工作表达的态度的所有内容,以其所培养的目标以及它所提出的过程,以实现它们的目标。

由于启动的文化可能在开发的早期阶段可能相当缺乏模糊,因此有必要积极地试图迅速定义它。只有通过对这些中央原则的正式定义,最能代表您的业务,您只能在其中与包括投资者在内的第三方分享这些职位。

一旦您优先确定并完成此操作,您将准备好下一步;实际上适合投球。betway必威国际

铺设基础

首先,重要的是要欣赏需要的需要在任何音高之前彻底地计划会议。如果你盲目或只是部分准备,那么经验丰富的投资者将非常明显,并且可能会严重限制确保他们参与的可能性。

从有效地传达企业文化的角度,采取定制方法至关重要。这将涉及仔细审查任何潜在投资者的投资组合,确定他们对先前兴趣的业务的各种业务,并利用这些信息以您的优势。

事实上,您可以利用这项研究,确定与删除公司的价值观最紧密对齐的投资者,同时还识别那些对您占据的行业不太感兴趣的人和您出于偏好的精神。如果您想省时间,金钱和麻烦,请缩小您的投资者名单以以这种方式播放。

值得注意的是,通过正确的音高演讲,根据投资者的投资组合个性化,您仍然应该能够成功地销售您的公司。简单的情况是,这种剪裁的情况应该是你的首选武器,以及在活动本身期间的正确策略。

使您的音高脱颖而出,享有SBA批准的业务计划。所有信息投资者和贷方都需要评估您的业务。获得Liveplan。

实现的通信技术

正如您所希望的那样,这不仅仅是您在音高演讲中写的内容,而且您如何传达最多的单词。此外,您的企业文化需要成为您在演示文稿风格中体现的东西,因为这将允许您隐含地扩展并添加到您所说的内容,通过手势,语音和肢体语言增强意义。

For example, if your organization is intending to be vibrant, youthful, outgoing, and socially engaged with customers and clients alike, it is worth reflecting this in your pitching style. Likewise, if you are hoping to portray your company as focused, cutting edge, and committed to a particular core product or service, you should adjust your speech accordingly, while also taking into account what you have learned about the investor from your prior studies.

它也值得一句话,在准备好的时候将是您的优势,您还需要灵活和自适应,响应手头的情况,而不是刚刚地粘在您的计划中,如果看起来你所做的策略没有所需的效果。只有这么多,您可以通过研究了解投资者;一旦你和他们进入房间,你可能会意识到需要替代条款或者应该让次要调整,以说服他们的企业文化是一个值得参与的人。

探索神经营销的力量

Although a relatively new field,神经推销is quickly becoming an essential tool in a number of contexts. The right techniques can even help anyone who is preparing a pitch speech and hoping to blow investors away with the way they portray their corporate culture. This is because behaviors extrapolated from consumer studies are just as applicable to pitching since this is essentially a sales situation in which your brand personality is under intense scrutiny.

One example of neuromarketing’s relevance to pitching your corporate culture is the concept of anchoring. This hangs on making your company more attractive by presenting the most appealing information upfront, before making any comparisons with established companies with a similar ethos or even outright competitors. By anchoring your business to a positive idea, this link will be indelibly etched in the mind of the investor, thus giving it the edge in the subsequent comparisons you make as well as any follow-up questions they ask. If you handle it right, this strategy could even mean that the investor does not get as far as considering the alternatives in the first place, which would be a major win.

剪裁音高展示和举例说明贵公司文化的另一部分是考虑俯仰材料的审美影响。如果你是通过使用幻灯片提出, handing out documents for investor perusal, or issuing digital materials to support your proposition, these not only need to contain key data points expressed in a comprehensible way, but also in a layout and format that is connected to this culture.

投资者真正关心的东西

In amongst all of this, it is a good idea to take stock and consider what actually makes a difference to investors in terms of corporate culture, and more specifically what hard evidence you can supply to back up any claims you make.

员工保留率是一个很好的例子;尽可能多地说,除非您愿意在纸上证明这一点,否则您的公司敏锐地投资团队成员并保证工作满意度,投资者可能怀疑您的真实性。相反,如果您可以向他们展示令人印象深刻的保留率并将其联系到您带来的文化环境,他们将知道您是严重的。

同样,如果您有员工反馈进程和会话的例子,以确保与塑造企业文化的工人有一个开放的对话,并由投资者留下深刻印象。在一天结束时,他们关心文化本身,更多关于它的结果,它提供的结果和它在所有音高间距夸张和营销绒毛之外带来的好处。

关于投资企业文化的最终思考betway必威国际

Hopefully, you now have a few ideas about how to begin building your next pitch so that it clicks with investors rather than leaving them cold. The last thing to bear in mind is that you need to write a pitching speech that does not bludgeon investors over the head with the values of your business, but rather indicates subtly what these are and shows the investor that they are already aligned with them.

简而言之,这不是说服某人来到你的思维方式的行为,而是应该建议他们已经在同一波长上,所以应该是与您的企业相关的最佳位置。

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AvatarRichard Fendler

Goal-oriented manager with proven leadership abilities. Expert in increasing productivity and growth marketing through content. Committed to streamlining procedures while optimizing employee talent. Most importantly, dog lover.